The Bottom Line
In December 2024, we learned more details about the team behind the World Fitness Project (WFP). The initiative, led by six-time CrossFit Games athlete and 2024 Masters CrossFit Games Champion Will Moorad, aims to create a new league, the World Fitness Tour, featuring multiple live events with a focus on testing the fittest athletes while providing a meaningful experience for the community and spectators.
Learn and Adapt
Ansley, a veteran event director, and Roger Gillros, the man behind WODLA, share their enthusiasm for the WFP team’s willingness to learn and grow together. Both have extensive experience in organizing competitions and community events, owning gyms, and programming. They appreciate the WFP’s transparency, openness to feedback, and willingness to adapt.
Building Something Big
Ansley and Gillros are looking forward to working together and learning from each other. The two event directors will be responsible for different tour events, with Ansley steering the ship for the US-based events, while Gillros will oversee the European event in Copenhagen, Denmark. They recognize the importance of respecting the existing ecosystem and not stepping on toes or creating conflict with current events.
The Future of CrossFit
Gillros foresees the WFP as a success, driven by the elite athletes participating and the "natural built-in storylines" that will emerge from Challenger athletes vying for their Pro Card for 2026. Ansley believes the project will be wildly popular, thanks to the guaranteed pro cards and the introduction of new blood in the competition.
The Bottom Line
In conclusion, the World Fitness Project is not seen as a competitor to CrossFit, but rather as a complementary entity that will benefit from a stronger CrossFit ecosystem. As Ansley concludes, "We’re all going to benefit if CrossFit is stronger. We just will." Registration is currently open for the online qualifiers for Tour Event One, which will take place in Indianapolis, Indiana, May 9-11.
FAQs
- What is the World Fitness Project?
The World Fitness Project is a new initiative led by Will Moorad, a six-time CrossFit Games athlete and 2024 Masters CrossFit Games Champion, to create a new league, the World Fitness Tour, featuring multiple live events. - Who are the event directors for the World Fitness Tour?
Ansley and Roger Gillros are the event directors for the World Fitness Tour, with Ansley responsible for the US-based events and Gillros overseeing the European event in Copenhagen, Denmark. - What is the focus of the World Fitness Tour?
The World Fitness Tour aims to test the fittest athletes while providing a meaningful experience for the community and spectators, with a focus on programming, logistics, and flow.
