In a series of trailers last week, CrossFit revealed that it is revamping and reloading The CrossFit Podcastwith a concentration on the community.
Hosted by Denise Thomas, an L-3 Seminar Staff member, Coach Development Manager at CrossFit, and self-proclaimed “CrossFit nerd,” this new podcast offers stories and interviews from a wide range of individuals associated with the brand and methodology.
Thomas discovered the sport 17 years ago and wants to share stories about people changing the world and saving lives through CrossFit.
Nicole Carroll, CrossFit’s Chief Brand Officer, was also heavily involved in creating the podcast and was its first guest.
“We wanted to restart our podcast channel so we have the freedom to go deeper—where we can get to know and learn from the people out there who are using CrossFit to create health and change lives in lasting and profound ways,” Carroll explained in an email interview with the Morning Chalk Up.
The podcast will also venture beyond the direct CrossFit space to seek outside perspectives and insights.
In addition to Carroll in the inaugural episode, future editions will include conversations with Chuck Carswell, Helen Taylor, Scott Panchik, Julie Foucher, and others.
Though she’s typically a podcast guest, Thomas thoroughly enjoys the experience of playing host.
“I’ve always been the guest, so learning how to do this has been very humbling,” she said. “I’m a podcast rookie, and I have so much respect for those who make it look so effortless […][The] hardest part is trying to do right by our CrossFit community. I love them! It’s a huge responsibility, and I don’t take it lightly.”
Those tuning in will be able to “enjoy educational, inspiring, and entertaining conversations as well as be brought into a deeper understanding and appreciation for what CrossFit is about, who it is for, and what they can expect from walking into a CrossFit gym,” Carroll said.
Q: What is the focus of the new CrossFit podcast?
A: The podcast is focused on the CrossFit community and will feature stories and interviews from a wide range of individuals associated with the brand and methodology.
Q: Who is hosting the podcast?
A: Denise Thomas, an L-3 Seminar Staff member, Coach Development Manager at CrossFit, and self-proclaimed “CrossFit nerd,” is hosting the podcast.
Q: What kind of guests can we expect to hear from?
A: The podcast will feature conversations with athletes, coaches, owners, seminar staff members, executives at HQ, and subject matter experts outside the CrossFit community.
Q: When can we expect to hear the podcast?
A: The podcast will be available starting February 11.
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